SEO · AI Visibility · PPC · CRO
Search behavior now has three layers: traditional results, AI answers, and the conversion moment on your own pages. Most consultants only work one of them.
I connect all three for law firms, B2B SaaS companies, and professional service firms where one qualified client, contract, case, or demo request can justify the work.
Transparent pricing and scope on the Services page.
Built for high-consideration buyers, high-value conversions, and research-heavy decision paths.
Personal injury, family, criminal defense, estate planning, and civil litigation practices that depend on qualified case inquiries rather than traffic volume alone.
Platforms selling to buyers who compare options across search results, review sites, AI tools, and internal stakeholder conversations before requesting a demo.
Financial, technical, consulting, and specialized service firms where the buyer needs trust, proof, and clarity before making contact.
Good fit: Your average client, case, contract, or engagement is worth thousands. Your buyers research before they contact you. Not a fit: Low-ticket consumer goods, broad ecommerce, or cheap traffic without a real sales process.
Full scope, pricing, and package detail on the Services page.
Entity-based, retrieval-structured optimization for organic search: priority pages, technical signals, internal links, and schema.
View SEO scope →Answer Engine and Generative Engine Optimization for AI citation readiness, answer accuracy, and brand framing across LLMs.
View diagnostics →Google Ads and Microsoft Ads management aligned with organic strategy, landing page quality, budget allocation, and conversion paths.
View PPC add-ons →Conversion improvement on the pages that decide whether research traffic becomes a consultation, intake, lead, or demo request.
View measurement approach →Verified search performance and reported business outcomes.
Family law firm
Page-one footprint growth
B2B SaaS
First-page expansion
Personal injury firm
Organic case inquiry lift
Search performance metrics are verified in Google Search Console unless otherwise noted. Lead, consultation, and demo-request outcomes are based on client-side reporting where available. Results vary by market, competition, budget, and implementation speed.
Chuck Price
SEO / AEO / GEO / PPC / CRO Strategist
About
I’ve worked in digital marketing since 2001 — formerly COO at Internet Marketing Ninjas, founder of Measurable SEO, and a VIP contributor at Search Engine Journal with speaking credits at SMX, SES, ClickZLive, and Subscription Show. I work directly with every client from strategy through reporting, with no account managers and no junior handoffs.
My focus is on the full visibility stack: traditional search rankings, AI citation readiness across ChatGPT, Perplexity, Gemini, and Google AI Overviews, and the conversion performance of the pages that close the deal.
Full background →A practical path from diagnosis to shipped improvements.
Diagnostic
Review search visibility, AI visibility, priority pages, technical signals, competitors, and conversion paths.
Priority plan
Build a focused plan based on revenue potential, search demand, implementation effort, risk, and speed to impact.
Execution
I lead the work directly or coordinate with your developer, writer, PPC manager, in-house marketer, or leadership team.
Measurement
Reporting focuses on visibility, qualified traffic, leads, shipped work, and open questions. No fake precision.
Ranking on page one is still necessary. It is no longer sufficient.
Local visibility
Map visibility, reviews, and high-intent answer pages still drive calls, consultations, and demo requests for geographically bound practices and service firms.
AI research
Buyers use ChatGPT, Perplexity, Gemini, and Google AI Overviews to compare options, understand risks, and narrow choices before they click through to any site.
Entity clarity
Your site, Google Business Profile, directories, reviews, and third-party mentions help both traditional search and AI systems understand who you are and whether you should be cited.
Quick answers for buyers deciding where to start.
AI visibility is how clearly and accurately your business appears when buyers use Google AI Overviews, ChatGPT, Perplexity, Gemini, and other answer engines to research services, compare options, or build shortlists.
No. AI visibility and SEO share the same foundation: entity consistency, crawlability, useful content, structured data, third-party mentions, and clear service positioning.
Start with a diagnostic if you need clarity before committing to monthly work. It shows what to protect, what to rebuild, where competitors are stronger, and whether an ongoing engagement makes sense.
Yes. I work with developers, writers, PPC managers, in-house marketers, owners, partners, and leadership teams. The plan is built so the right people can execute it.
This is not built for low-ticket consumer products, broad national ecommerce campaigns, or businesses looking for cheap traffic without a real conversion or sales process.
Review the Services page for pricing and scope. Book a strategy call if you already know what you need.